Promotional Puzzles Can Pack a Punch

Puzzles can be a great tool for promotion. Think about it – when’s the last time you received a promotional puzzle? Have you ever?

Picture this – a 500 piece puzzle with your brand, a captivating image and an experience your audience won’t forget. Puzzles are often overlooked as a marketing tool, which could help you stand out among the array of USBs and baseball caps that most people are sharing.

Puzzles also have the added benefit of being both fun and challenging, providing your audience hours of interaction with your brand. And most people don’t do a puzzle twice, so there’s a great chance your puzzle and message will be shared with others.

An Array of Uses and Benefits

Customize a puzzle for your needs. If your audience is primarily children, you can focus on a small number of large pieces that are easy to maneuver. If you’re more likely to be reaching out to an adult audience, you can increase the number of pieces to make solving the puzzle a greater challenge.

Promotional puzzles could be used in many ways – to stand out at a tradeshow, to commemorate a specific event or milestone, to offer as a prize, to share as a holiday gift, to promote a company culture, or to send to a new prospect. It would be a great option for organizations such as churches, volunteer programs, or schools because of widespread opportunities for sharing your message.

At home, personalized puzzles with family photos or a family tree of names could be given as holiday gifts, favors for parties or family reunions, or even utilized to help children learn the members of their family.

Creating Your Own

When it comes time to design your puzzle, consult the experts. A true partner will be able to guide you through the process, providing you with options that are appropriate for your intended use and ensuring the end product matches your expectation.

Our group company Package Right produces puzzles in quantities of 1 to 1 million. We have innovated and automated the puzzle production process to maximize output and quality.

There are many options to consider when creating a puzzle including:

• Puzzle dimensions
• Number of pieces
• Artwork design
• Packaging specifications

Let us help you find the right options for your needs. If you’re interested in learning more about the puzzle development process, call our sister company, Package Right, at 765-675-2323!

 
Photo by Hans-Peter Gauster on Unsplash