General Content
Vendor Managed Inventory 101
VMI stands for Vendor Managed Inventory. It’s the process in which a business entrusts the management of their subcomponent inventory to their supplier. This can be done in a number of ways, but ultimately it means the supplier takes responsibility for maintaining inventory based on jointly established objectives. What Benefits Does VMI Offer? Increased supply…
Read More3 Benefits of a Distributed Marketing Program
Managing a brand nationally and locally can be a challenge. While corporate teams need to define and manage brand standards and consistency, local organizations require the flexibility to determine strategies that work within those standards, on a local level, with their specific customer base. One way to mitigate some of the complexities of national (and…
Read MoreHow VMI Saves Money and Increases Efficiency
If you’re seeking the opportunity to improve your supply chain management – whether it’s because you’re looking to avoid obsolescence or you want to simplify the intense administrative effort, vendor managed inventory (VMI) may be just what you’re looking for. A comprehensive VMI system simplifies the massively complex task of translating your MRP into a…
Read More6 tips for a successful direct mail campaign
Edit Living in the digital age means information is available anywhere, at any time, and at our fingertips. Information is so accessible it might also make us feel overwhelmed. We are inundated with messages, advertisements, news stories, sales pitches, and more. While all of that information is readily available on our devices — televisions, laptops,…
Read MoreTop three contributing factors to the rising price of vehicles
The prices on vehicles, both new and used, continue to rise. New car prices have increased by as much as 15% since the end of last year and many people are even paying over sticker price to secure their next new vehicle. Additionally, folks in the market for a used vehicle are paying up to…
Read MoreFive reasons car prices continue to soar
The average price for a new car in December 2021 was $46,426. That is an increase of 14% or $5,850 from the same time the year before, according to Edmunds. So, what is causing this surge in prices? We looked at the top five reasons car prices – both new and used – continue to…
Read MoreHow to create your own UPC
Creating a UPC can be an easily overlooked step in the process of getting your product to market. There’s a lot of misinformation out there and many companies looking to make an extra dollar by taking advantage of others. This article provides information to help guide you on the path to UPC ownership. What is…
Read MorePromotional Puzzles Can Pack a Punch
Puzzles can be a great tool for promotion. Think about it – when’s the last time you received a promotional puzzle? Have you ever? Picture this – a 500 piece puzzle with your brand, a captivating image and an experience your audience won’t forget. Puzzles are often overlooked as a marketing tool, which could help…
Read MoreThe ins and outs of variable data printing
What is Variable Data Printing? Variable data printing (VDP) allows marketers to perform a single print job that prints customized information on each piece of the job. This means if you’re printing collateral for 100,000 contacts, you can print 100,000 unique pieces, personalizing each message for your target contact. VDP is powered by data and…
Read MoreHow an EDI System Makes Manufacturing More Efficient
Many companies, especially manufacturers of durable goods, face constant pressure to reduce cost of goods sold on a year over year basis. Labels, inserts, manuals, tech sheets and cartons have become a commodity, and it’s tougher each year to lower your cost as paper prices and freight costs fluctuate. Increasing efficiency, reducing cost and adding…
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