General Content
The Power of Promotional Puzzles
Puzzles can be a great tool for promotion. Think about it – when’s the last time you received a promotional puzzle? Have you ever? Picture this – a 500 piece puzzle with your brand, a captivating image and an experience your audience won’t forget. Puzzles are often overlooked as a marketing tool, which could help…
Read MoreThe Leading Edge – Fun, Games & Marketing
Episode 3: Fun, Games & Marketing with Kristin Looney of Looney Labs In Episode 3 of the Leading Edge, Krystyn Contero sits down with Kristin Looney to hear about the history behind Looney Labs, the games they produce, and the unique challenges of marketing in the game industry. A plot twist you may not expect…
Read MoreThe Leading Edge – Loyalty Marketing
Episode 2 Loyalty Marketing with Mark Staples Today, we’re sharing the second episode of The Leading Edge. The EPI Marketing Services podcast where we highlight heroes in business who are pushing the edge of innovation. In episode 2, Dan Moyle sits down with Mark Staples, Associate Director of Kellogg’s Family Rewards loyalty program. The program…
Read MoreVariable Data Printing 101
What is Variable Data Printing? Variable data printing (VDP) allows marketers to perform a single print job that prints customized information on each piece of the job. This means if you’re printing collateral for 100,000 contacts, you can print 100,000 unique pieces, personalizing each message for your target contact. VDP is powered by data and…
Read MoreThe Leading Edge Episode 1 – Our New Podcast
The Leading Edge Premise We’re excited to share the first episode of our brand new podcast, The Leading Edge! This new podcast is the brainchild of Dan Moyle. It is designed to highlight heroes in business who push the edge of innovation. If you’re interested in candid conversations about the successes and struggles of business,…
Read MoreServing the Greater Detroit Area and Beyond: EPI Marketing Services Livonia
When EPI Marketing Services wanted to better serve Detroit-area businesses – from the automakers to area Universities and beyond – leadership focused on opening a local facility. Setting their sites on Livonia, the leadership team found a strategic solution just off Jeffries Freeway near Farmington Road. Over the years, the Livonia facility has served Ford…
Read MoreEPI’s Bob Nixon and Butterfly Garden Featured
The Kalamazoo Nature Center (KNC) featured EPI’s Bob Nixon in their winter print newsletter. “Planting Seeds in the Winter” highlights the work KNC coordinated with Bob, as he helped create a native habitat for butterflies near our Battle Creek headquarters. In its article, KNC describes how Bob and others here at EPI prepared the land…
Read MoreSpecial Project: Year-End Holiday Gifts for Our Clients, Employees and Partners
Many businesses send end of the year gifts to clients, partners, vendors, prospects and even employees. Common gifts include calendars, treats and greeting cards. This year, EPI Marketing Services decided to try something new. While brainstorming about how to leave an impact on recipients, Vice President Mitch Maurer and Marketing Manager Dan Moyle discussed the…
Read MoreThankful
The Holidays are here! The craziness of the holiday planning, gift giving, and end of year executions are upon us. Amid all the chaos, the Holidays can also be a gentle reminder of what powers the engine of our business.
Read MoreThe Power of Positivity – Sharing the Stuff
Sharlee Jeter, recently co-launched ‘the Stuff movement’. This movement is geared towards people who have “the stuff”- the people who succeed in life every day because of their positive attitude. We all know that negative attitudes are contagious. It’s easy to give into that negativity and let it affect your relationships, your outlook, and your…
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