Posts by Administrator
Finding The Right Display Manufacturer
Because POP displays catch audiences at the exact right moment to promote your product, there’s a lot of pressure to ensure display campaigns are effective. It’s important that your display impacts consumers and influences them to purchase your product. The key to ensuring campaign success is to partner with the right marketing services provider and…
Read MoreMaking Your POP Display Pop!
POP displays are a great tool to stand out to consumers at the exact moment they are making purchasing decisions. In order to ensure your POP is effective, a great design is crucial. Your POP should be eye-catching, informative and functional. If you want to take your design to the next level, consider the following…
Read More5 Major Benefits of POP Displays
Point of purchase displays (POP) can be a great tool for brands. There is an abundance of options for customization, materials and usage of POP. No matter the build, POPs offer great benefits for brands as a marketing tool. Check out the top 5 below. Increased Brand Visibility – Stand out in the saturated…
Read MoreEPI and the Arts: Mercedes-Benz Financial Services Experiencing Perspectives Art Program
Since 2001, Mercedes-Benz Financial Services has been celebrating art through their Experiencing Perspectives art program. The program, which partners with three art schools between Michigan and Texas, encompasses art events including annual art exhibitions, art tours, and community conversations. The goal of the program is to forge connections between art and business, business and community,…
Read MoreDirect Mail Solutions
To do direct marketing well, it’s important to have an end-to-end vision for the project. Having a well thought out plan, designed to reach the right audience with the most relevant messaging is critical in creating a successful direct marketing campaign – so is choosing the right marketing partner. When you’re ready to go live,…
Read MoreStats Show Direct Mail Makes A Difference
Direct mail may not be dead after all. Despite the digital revolution, and the push back on junk mail, getting relevant printed content into the hands of the right prospects can still yield results. In fact direct mail printing and fulfillment just might need to be part of your marketing mix for years to come. The key…
Read MorePackage Right Represents American Puzzle Manufacturing
Last month our sister company Package Right attended the 1st Annual Made in American trade show. The show, which took place in Indianapolis, highlighted American businesses and products. Package Right joined the show to share the story of their Tipton, IN manufacturing. Package Right helps companies across the nation and in various places throughout the…
Read MoreTired of Obsolete Materials Rendering Your Inventory As Waste? We Have a Solution
We help clients to print and fulfill their manuals, cartons, labels and collateral materials. Often these products need to be updated due to product enhancements, regulatory changes and shifts in the market. Small changes in those areas can leave large stocks of printed materials out of date and therefore useless. Companies are then responsible for disposing…
Read MoreWhy Invest in POP Display?
It’s been said that roughly 70% of purchase decisions are made in the store. While consumers may know they want an item, many of them aren’t making the exact decision on brand or product until they’re standing right there in the aisle. What does this mean for your product brand? Opportunity. POP displays are designed…
Read MoreWhat is a POP Display?
POP displays are powerful marketing tools that highlight your product at the point-of-purchase, right in the aisle where consumers are making buying decisions. These displays are designed to draw in attention, making your product stand out among the shelves of other competitive choices. Some displays are made to fit on the shelf with or beside…
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