Capabilities
Making Your POP Display Pop!
POP displays are a great tool to stand out to consumers at the exact moment they are making purchasing decisions. In order to ensure your POP is effective, a great design is crucial. Your POP should be eye-catching, informative and functional. If you want to take your design to the next level, consider the following…
Read More5 Major Benefits of POP Displays
Point of purchase displays (POP) can be a great tool for brands. There is an abundance of options for customization, materials and usage of POP. No matter the build, POPs offer great benefits for brands as a marketing tool. Check out the top 5 below. Increased Brand Visibility – Stand out in the saturated…
Read MoreEPI and the Arts: Mercedes-Benz Financial Services Experiencing Perspectives Art Program
Since 2001, Mercedes-Benz Financial Services has been celebrating art through their Experiencing Perspectives art program. The program, which partners with three art schools between Michigan and Texas, encompasses art events including annual art exhibitions, art tours, and community conversations. The goal of the program is to forge connections between art and business, business and community,…
Read MoreVariable Data Printing 101
What is Variable Data Printing? Variable data printing (VDP) allows marketers to perform a single print job that prints customized information on each piece of the job. This means if you’re printing collateral for 100,000 contacts, you can print 100,000 unique pieces, personalizing each message for your target contact. VDP is powered by data and…
Read MoreBuild in Detroit? Serve Detroit? Print Detroit.
Detroit is a city founded on hard work and grit. Being a Detroit-based business is a point of pride. If you’re building in Detroit or serving local companies, you’re part of a strong, but small, community. When it comes time to select a printing partner, you may find more options outside of Detroit than in.…
Read MoreDirect Mail in Detroit
EPI Marketing Services is a national print, packaging and fulfillment partner. Our facilities, located in the Midwest, are in a perfect central location for fast and efficient nationwide shipping. Our Detroit facility, located in Livonia, specializes in helping local companies create dynamic and impactful marketing collateral to share their stories and solutions. EPI Livonia offers…
Read MorePlanning Direct Marketing in Detroit? Consider These Factors
If you’re planning a direct marketing campaign in the Detroit area, your choice of print partner is critical. You’ve probably already thought about the way you want the collateral to look, roughly how much you want to spend, and the time frame for sending it out. While these are all important, there are some additional…
Read More3 Common Problems with Fulfillment By Amazon
Maybe you’re an established Amazon seller. Or maybe you’re just starting as a home-based Amazon seller. You could be a growing eCommerce force-to-be-reckoned-with. You might even be a standard business with an online store presence. Whatever the case, FBA has likely crossed your radar. Yes it has benefits. But you’ll also find a few problems…
Read MoreHow Custom Greeting Cards Can Impact Your Business Culture
According to Forbes Magazine, culture in business continues to become more important every year. Competition for talent, technology and other reasons have put culture at the top of the list for many business leaders. But can custom greeting cards impact culture? First, let’s look at some of the benefits to having a strong, unified company…
Read MoreHow to Find the Best Detroit Printing Company
Whether you’re in Detroit, Southfield, Dearborn Heights, Royal Oak or Taylor, finding the best Detroit printing company starts with understanding your business needs. Do you need web press printing? Business cards? Large format creative? Your printing needs will likely determine, at least in part, who you would consider to be the best Detroit printing company.…
Read More