eCommEdge
Five Options to Consider in Your eCommerce Product Kitting Efforts
In our post titled “Bundling or Kitting and eCommerce,” we discussed how today’s online shoppers have become accustomed flexibility and customization. We addressed the question of how eCommerce sellers can meet the demand of such a buying experience and discussed the benefits of product kitting in eCommerce. In this post we will discuss several…
Read MoreBundling or Kitting and eCommerce
Buyers today expect flexibility and customization when it comes to shopping online. From Etsy to Amazon to BarkBox, eCommerce has evolved to meet the needs of consumers, spoiling us and setting expectations for custom experiences. How can eCommerce sellers meet modern buyer expectations? Bundling or product kitting (used interchangeably here) helps sellers customize a buyer’s…
Read MoreBuilding a Brand Through eCommerce, part 2
In part one of this two part blog about building a brand through eCommerce, we acknowledged this takes time and tenacity and may even feel outside our comfort zone, at times. Our first three reasons for considering an eCommerce store to help you build your brand included: Brand awareness An eCommerce store full of branded…
Read MoreBuilding a Brand Through eCommerce, part 1
Building a brand can take time. It also takes a certain tenacity. And at times, it takes a creativity that can feel a bit outside of our comfort zone. For many businesses, an online store with branded merchandise may feel like a waste. “We’re a widget company, not a clothing or sticker company.” We’ve heard…
Read MoreThe Results are in – Humans Win!
Technology helps to improve our lives and makes things more convenient. However, it can also leave us feeling frustrated and incompetent. When something does go wrong, as things inevitably do, it’s nice to know we can pick up the phone and find someone who can offer help. Or can we?
Read MoreHow to Set and Crush eCommerce Goals
This is the time of year where many business leaders look at the calendar and encourage their teams to make a push for end-of-the-year numbers. Others look ahead for the opportunity to set goals and crush it in the new year. As an eCommerce seller, it’s important to do both. However, we’re diving deeper into crushing it…
Read More3 Common Problems with Fulfillment By Amazon
Maybe you’re an established Amazon seller. Or maybe you’re just starting as a home-based Amazon seller. You could be a growing eCommerce force-to-be-reckoned-with. You might even be a standard business with an online store presence. Whatever the case, FBA has likely crossed your radar. Yes it has benefits. But you’ll also find a few problems…
Read MoreeCommerce Sellers: Do You Own Your Customer Receiving Experience?
Owning your customer’s experience Do you own the shipping experience or does Amazon? It’s not exactly Earth-shattering news. Amazon has been putting ads on its boxes for years. Even back in 2015 people were talking about it. But have you seen it yourself? Have you thought about the fallout for your brand? eCommerce sellers need to…
Read MoreFulfillment By Amazon Pitfalls to Consider
Whether you’re a home-based Amazon seller, you’re a growing eCommerce force-to-be-reckoned-with or a traditional business with an online store presence, Fulfillment By Amazon has likely crossed your radar. And while FBA has its benefits, there are a few Fulfillment By Amazon pitfalls to consider. If you took part in Amazon’s original seller’s program, which is…
Read MoreFulfillment By Amazon (FBA): Fees, Benefits & Logistics
For those online sellers who choose Fulfillment By Amazon, a streamlined fees structure in 2018 may have made things easier to understand. This change may have even aided eCommerce businesses to better manage their budgets. The latest fees structure for FBA combines picking, packing, and shipping into one fulfillment fee. It also simplifies inventory storage…
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